Woodkirk Stone
Amazon takes the approach of Christmas very seriously with big discounts on tech, toys and games, and it looks like Black Friday 2021 is no different.
The Early Black Friday Offers, as Amazon calls them, went live this morning (Monday, November 8) and covers TVs, speakers, and smart home tech, with plenty of deals on home appliances, robot vacuums, and toys. also available.
So far, the best Amazon Black Friday deals we’ve seen include a huge £ 300 off a 65in Samsung 4K TV (now £ 649) and 71% off the Oral-B Genius electric toothbrush, which is now just £ 79.99.
As expected with any Amazon sale, there are also big savings on Amazon’s own devices, including 47% off Kindle Paperwhite (up to just £ 79.99) and buy two Echo Dots for the price of one.
Research published by SEMrush suggested that Amazon was the second most searched retailer on Google in combination with the phrase “Black Friday” in the world last year – behind Walmart. As of this time last year, the best products on the site included Apple AirPods, Amazon Echo devices, the Fire TV Stick 4K, and PlayStation 5.
It is known for its aggressive pricing for technology products. Many rival retailers in the UK, such as Currys and John Lewis, are now promoting strict price matching policies to keep up with Amazon’s prices, which often undermine competition.
Here’s our expert pick of the best deals from Amazon’s first Black Friday sale, plus tips on how to make sure you get a real bargain.
Buy Black Friday Advance Deals on Amazon
The best Amazon Early Black Friday deals live now
These might just be Amazon’s first Black Friday deals, but there are big savings on its own devices, TVs, and the ever-popular Nintendo Switch.
Our expert reviewers selected these offerings after testing hundreds of products throughout the year. For a more in-depth look at why we think these offerings are genuine, read our tech reviews, including the products listed above, such as the Poco M3 Pro review and the Roku Express review.
What is the difference between Black Friday and Amazon Prime Day?
Is Prime Day better than Black Friday on Amazon?
The first thing to note in the Prime Day vs Black Friday debate is that you can only save Prime Day if you are a Amazon prime member, while the Black Friday offers are accessible to everyone and do not take place only on the Amazon site.
Amazon was one of the first to introduce Black Friday to the UK – sales were originally an American phenomenon – but now there is healthy competition between a wide range of retailers for your custom. Take a look at our John Lewis Black Friday and Currys Black Friday deals pages for great examples and big savings.
Will there be another Amazon Prime Day in 2021?
Normally, Amazon only hosts one Prime Day event per year, but a report – by Recode – suggested that there might be another one this year. It remains a rumor, and at this point it seems very, very unlikely given that there is so little time in the year between Black Friday and the inevitable Christmas sales. Keep your eyes peeled, because Amazon Prime Day is always full of great tech deals.
For all the odds of another Prime Day in 2021, check out our in-depth guide to Amazon Prime Day. We will update this page if we get more information about the next Prime Day.
How to Get the Best Amazon Black Friday Deals
View Amazon price history: Is this really a deal? For the Amazon website, use the CamelCamelCamel tool, which shows you a price history for the item. This gives you the lowest price ever, so you can make sure the deal is worth it.
If an item is sold out, look elsewhere: If Amazon is selling an item, be sure to check out Currys and John Lewis. If they have it in stock, each is committed to matching the price, so you should still be able to get it at the price listed on Amazon.
Know your limits: A broader tip is to be aware of your budget and try not to panic about buying. Stock may be more limited for some items this year due to pandemic supply issues, but don’t buy something just because it’s been discounted. Do your research, know what articles you want to research, and read the reviews beforehand.
Get a free trial of Prime: It is worth considering signing up for a Amazon Prime 30-day free trial right before the sales so you can enjoy the benefits, including fast delivery times. Note that the trial turns into a paid service after the 30 day period ends. It automatically upgrades to a membership level of £ 7.99 per month.
Learn more about Black Friday
Our team will be closely monitoring deals on Amazon during Black Friday and Cyber ​​Monday this year to bring you the best deals and discounts. To learn more about the busy sales period as it approaches, check out our full offer coverage:
For the latest news, reviews and offers, check out the Technology section of RadioTimes.com. For more deals, be sure to read our guide to the best Nintendo Switch Black Friday deals and our list of the best Black Friday iPhone deals.